euPrevent Social Norms Approach will help citizens make healthy choices

01 feb 2019

The Interreg project euPrevent Social Norms Approach (SNA) started this month. The project addresses unhealthy behaviour that is nevertheless socially accepted among certain target groups. Examples are the excessive use of alcohol, drugs or medication among youngsters or people above 55. The project will design surveys and information campaigns to help citizens change habits.

Official opening

Hans Teunissen, Regional Minister of the Dutch Province of Limburg, opened euPrevent SNA. He said: ‘The project will provide valuable insights into how we can enable youngsters and the elderly to make healthy choices’.

Dutch State Secretary for Health Paul Blokhuis endorsed the project in a video message.

euPrevent SNA is led by Mondriaan. More information is available www.euprevent.eu/project-social-norms-approach